Road map and directness towards the path lead us to the destination sooner than expected. This analogy is implied everywhere, in normal life as well as in the business world. With guidelines for any online branding, anyone can prosper. Owners tend to make fewer mistakes and correct them way before they occur.
Likewise, for any online business, planning and working on strategies really matter. If you are thinking about why it is imperial, then you should know that it is all about focusing on the mission, vision, business objectives, promotional efforts, etc. An online marketing plan is not being on the internet but the utilization of tools that are readily available online. Yes, the tools are the main essence of elevating the structure of a business. These tools are important for not one but many purposes.
Therefore, if you are baffled as to how to
make a marketing plan for a digital
marketing agency, then the guidelines mentioned below could be worth
understanding.
Determining Market and Associated Competition
The first thing that you must do in order to achieve maximum profit and milestones, is to understand the targeted audience. It means that you should know about the prospected clients as well as the areas you want to cater to the service or product. Always remember that knowing competitors help in getting better opportunities. However, getting aware of competition in the market requires thorough and intense research. Alongside, determining strengths and weaknesses pave the way to successful planning. In short, you must concentrate on all the possible elements that make competitors unique so that you can inculcate certain features that are not addressed. That will make your game solid and your inclination towards marketing will become versatile.
Goals and Objectives
Aims and objectives along with goals
determine the success of a brand or company. However, you should be sure about
the elements of fixating goals. They should always be such on which you can
work consistently. Since these goals and objectives are the foundation and
pillar of the online marketing business plan, ensure that they enhance
reputation as well as recommendations from the clients. It is so that the
current clients can work to bring more work or orders. In short, goals should
be improvised and integrated in accordance with the needs of customers.
Blog – Something to be Maintained 24/7
There are many reasons for which website is used. For instance, it allows you to reach your clients directly, without any hassle. However, to be able to do that, it needs to be maintained. What helps in maintaining it on the top and first page though? Well, it is all about using the right keywords. Once it is there and you can get connected with clients easily, you are in a position to share information and advice. To keep a long-term relationship with a customer, you must have trust and confidence. A blog is a bridge that indeed helps in linking clients with your company and/or brand.
Investment in High-End Website
Indeed, web design isn’t and shouldn’t be part of solid online business planning. But it has a deep impact on the business that you hold. Want to know the reasons? Sure, here they are. Firstly, it is a means of showcasing what you do. Also, it increases outreach plans, focuses on leads, applies developmental stages, and looks out for the best opportunities. Websites also serve as an online presence which is extremely necessary in a world based on a digital interface. If you don’t have a website, better get one to avail best of the best.
Planning for Success
Hire a Digital Marketing Company or Consultant
In order to develop a successful plan for your company, it is highly recommended to get a consultant from Selenium Ray, a digital marketing company. The reason is, it is worthy to understand the needs and requirements of planning through the third perspective that is both, professional and experienced in the layout of planning strategies for digital marketing. However, here is why you should go with Selenium Ray. It is equipped with tools that help in measuring the complexities of the plan, professionalism is intact, is always open to creative ideas, and most importantly can be hired in both, flexible and negotiable packages.
Seychelles is an amazing holiday destination. If you had to describe a perfect tropical island—turquoise sea, golden beaches, and coconut trees—you could be describing any one of the 115 islands in this scattered nation.
Because there are so many islands, you might think visiting Seychelles would be difficult. However, Seychelles International Airport is located on the largest island of Mahé, and the 2 next largest islands of Praslin and Silhouette are only 27 miles and 12 miles away respectively.
Many of the main attractions and national parks can be found on these 3 islands. The Seychelles government is dedicated to preserving the environment, and this is reflected in its efforts to protect the flora and fauna.
There are many attractions in Seychelles, but I’ve narrowed this down to the top 7 must-see landmarks.
#1. Mission Lodge
Like many places in Africa, the history of Seychelles often highlights the struggles of its people against oppression and slavery. While not an impressive monument, the Mission Lodge is an unforgettable reminder that not so long-ago slavery was a reality for many people.
The lodge
was originally built in the 19th-century by a missionary society to
educate the first slaves freed in the Seychelles. The ruins of that building
are situated on the side of Mont Fleuri on Mahé Island and
provide stunning views over the mountains and sea.
Mission Lodge building is a testament to both the negative and positive effects of Western imperialism on the citizens of this small island nation.
#2. State House
The State House, in the capital city of Victoria on Mahé Island, is the most famous building in Seychelles. The current building was built in 1910 and is a typical white-washed, colonial structure with an impressive colonial veranda and balcony.
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Within the grounds is the tomb of Governor Jean Baptiste Quéau de Quincy, the last French governor who surrendered the island to the British in 1794. Today this grand building is the Seat of the President of Seychelles.
Historically,
the State House is the focal point of power in the islands. It passed from the
French to the British and is now used by the sovereign nation’s elected
government as a symbol of their authority.
#3. The Old Courthouse & Supreme Court
When the
British arrived in 1794, they brought their own notions of law and justice. The
Old Courthouse is a tangible reminder of the imposition of European morality
and rules on an African island nation.
Signs of British colonialism are found in the lines of the Old Courthouse (1890) in central Victoria, Seychelles. David Stanley
You can
find the Old Courthouse in the center of Victoria, close to the Natural History
Museum and opposite the UK High Commission. Although it shares the colonnaded
verandah and balcony basic plan of the State House, otherwise it’s a fantastic
example of Creole architecture.
If you
continue along Francis Rachel Street, you can see more typical colonial
buildings that make this the historical center of Victoria.
#4. The Clock Tower (Lorloz)
Erected in 1903, this ornate tower in the centre of the busy intersection of Independence Avenue and Francis Rachel Street in Victoria is the most photographed landmark in Seychelles. It looks like a miniature version of the tower in London called “Big Ben”, leading to the affectionate nickname of “Little Ben”.
The Clock Tower marks the center of Victoria. It is a replica of the clock found on Vauxhall Bridge Road in London, and another reminder of the Seychelles Islands’ colonial past.
#5. Bicentennial Monument (To Zozo)
Also, on
Independence Avenue is the Bicentennial Monument. In many ways, this monument
is a break from the past. The first 4 landmarks in my list were historical
structures built by the British colonists. This is an ultra-modern, monumental
sculpture erected by the independent government in 1978, only 2 years after
gaining independence.
But,
essentially, this monument is a reminder of the past. It commemorates the
bicentenary of the founding of Victoria by Charles Routier de Romainville in
1778. It was designed by an Italian resident of the islands, Lorenzo Appiani.
The 3 birds (To Zozo) of the sculpture symbolize the merging of African, European, and Indian heritage in the culture and population of the islands. It also recognizes that, until recently, birds were the only inhabitants of the islands, and still are for many of the smaller islands amongst the 115.
#6. Arul Mihu Navasakthi Vinayagar Temple
I already
mentioned that one of the main influences on the Seychelles’ culture and
population is India. Given their location in the Indian Ocean between India and
Africa, the reason for this should be clear. Also, the Seychelles government
has grown closer to India since independence and even shares a joint military
facility with India on Assumption Island.
Arul Mihu
Navasakthi Vinayagar Temple is a highly visible sign of the significant Indian
influence on the local culture today. It is a beautiful Hindu temple built in
1992 and dedicated to the Hindu god of safety and prosperity, Lord Vinayagar.
This
amazing structure stands in the center of Victoria against a backdrop of lush
tropical greenery. I think it’s the most photogenic building on the islands.
#7. The Dauban Mausoleum
I don’t want to leave you with the impression the only worthwhile landmarks are on Mahé Island. Actually, the Dauban Mausoleum is undoubtedly the most impressive single structure in the whole of Seychelles, and it’s on Silhouette Island.
For a hundred years, Silhouette Island was owned by the Dauban family, who originated from France. Much like the great industrial barons of American history, they owned vast amounts of property and built stately homes. In fact, they were once called “the Rothschilds of the Indian Ocean”.
The Dauban Mausoleum was designed to resemble Eglise de la Madeleine in Paris. With its ornate portico, 6 monumental columns, and classical Greek architecture, it will leave you breathless. Surrounded by coconut trees and a lush jungle, it looks rather out of place.
The nearby
Dauban
Plantation House is now a museum and is also
well worth a visit.
7 Adventure Tips for Visiting Seychelles Islands
Seychelles is a great holiday destination. I want you to enjoy your visit, so here are 7 tips to help you plan your journey.
#1. Take action to prevent crime
The
Seychelles are peaceful islands with a low crime rate. However, people are
people everywhere, so crime happens. Take a few routine precautions for
self-protection. Don’t walk along isolated beaches or swim alone. Don’t leave bags unattended, and only fill them with
what you need for that trip. And always lock your hotel room door, even if
you’re in the room.
#2. Avoid unauthorized foreign currency dealers
Individuals
may approach you in public places and offer to exchange your dollars for
Seychellois rupees. The rupees they offer may be counterfeit. Politely refuse
and move on.
#3. Dress appropriately on beaches
Regardless
of your preconceived ideas of tranquil tropical islands, nudism is not allowed
on any beach in the Seychelles. Topless sunbathing is tolerated on some, but
not all, beaches.
#4. Talk to your hotel reception before going to the beach
Seaweed plagues the beaches of Mahé and Praslin and that makes it unpleasant if not impossible to swim, snorkel, or scuba dive. However, such plagues only usually affect one side of the island depending upon the tides and currents. Many hotels provide a free shuttle bus to the best beach for bathing on that day.
#5. Don’t collect seashells!
This might sound like a strange request. Collecting seashells is one of the most popular beach pastimes for kids. However, as part of the drive to preserve the unique environment of the Seychelles, visitors are asked to not feed the tortoises or birds, not to pick any flowers or plants, and not to collect the seashells. However, you can purchase such things from a licensed retailer that follows the government’s green policies for obtaining such items.
#6. The Seychelles are not just for adults
Many people have gained the impression that Seychelles is an adult-only destination. This is far from the truth. Many resorts and bigger hotels run children’s playgroups and nurseries so that parents can relax while their kids play with their new friends.
#7. Pamper yourself
If you’re
staying in a small hotel or guesthouse, you probably won’t have access to spa
facilities. Be aware that the larger hotels and resorts on the islands are more
than happy to provide their spa services to walk-in day guests.
Visa Entry Requirements
You don’t need to apply for a visa before traveling to the Seychelles, but there are entry requirements. To enter Seychelles, you need 5 things: a passport, onward travel ticket, sufficient funds, confirmed accommodation, and a visitor’s permit.
Passport
Your
passport must be valid beyond the length of your stay in the country.
Onward travel ticket
You must possess a return or onward travel ticket to prove you intend to leave the country at the end of your proposed visit.
Sufficient funds
You must be able to prove to the immigration officer you have sufficient money available to fund your visit to the islands. The required amount is a minimum of $150 per day for your proposed length of stay.
Confirmed accommodation
You must
show proof you have booked a hotel room or guest house on the island.
Visitor’s Permit
If you have fulfilled the above 4 requirements, the immigration officer will provide you with a visitor’s permit with a set leaving date. If you overstay your visit or commit a crime on the island, you will become a prohibited immigrant and be deported from the island.
Also, be aware that you are not allowed to bring the following items into Seychelles without a permit: alcohol, tobacco, pharmaceuticals, radio equipment, and fruits or vegetables.
