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September 26, 2019 Lifestyle

Guidelines for Creating a Successful Online Marketing Plan

Road map and directness towards the path lead us to the destination sooner than expected. This analogy is implied everywhere, in normal life as well as in the business world. With guidelines for any online branding, anyone can prosper. Owners tend to make fewer mistakes and correct them way before they occur.

Likewise, for any online business, planning and working on strategies really matter. If you are thinking about why it is imperial, then you should know that it is all about focusing on the mission, vision, business objectives, promotional efforts, etc. An online marketing plan is not being on the internet but the utilization of tools that are readily available online. Yes, the tools are the main essence of elevating the structure of a business. These tools are important for not one but many purposes.

Therefore, if you are baffled as to how to make a marketing plan for a digital marketing agency, then the guidelines mentioned below could be worth understanding.

Determining Market and Associated Competition

The first thing that you must do in order to achieve maximum profit and milestones, is to understand the targeted audience. It means that you should know about the prospected clients as well as the areas you want to cater to the service or product. Always remember that knowing competitors help in getting better opportunities. However, getting aware of competition in the market requires thorough and intense research. Alongside, determining strengths and weaknesses pave the way to successful planning. In short, you must concentrate on all the possible elements that make competitors unique so that you can inculcate certain features that are not addressed. That will make your game solid and your inclination towards marketing will become versatile.

Goals and Objectives

Aims and objectives along with goals determine the success of a brand or company. However, you should be sure about the elements of fixating goals. They should always be such on which you can work consistently. Since these goals and objectives are the foundation and pillar of the online marketing business plan, ensure that they enhance reputation as well as recommendations from the clients. It is so that the current clients can work to bring more work or orders. In short, goals should be improvised and integrated in accordance with the needs of customers.

Blog – Something to be Maintained 24/7

There are many reasons for which website is used. For instance, it allows you to reach your clients directly, without any hassle. However, to be able to do that, it needs to be maintained. What helps in maintaining it on the top and first page though? Well, it is all about using the right keywords. Once it is there and you can get connected with clients easily, you are in a position to share information and advice. To keep a long-term relationship with a customer, you must have trust and confidence. A blog is a bridge that indeed helps in linking clients with your company and/or brand.

Investment in High-End Website

Indeed, web design isn’t and shouldn’t be part of solid online business planning. But it has a deep impact on the business that you hold. Want to know the reasons? Sure, here they are. Firstly, it is a means of showcasing what you do. Also, it increases outreach plans, focuses on leads, applies developmental stages, and looks out for the best opportunities. Websites also serve as an online presence which is extremely necessary in a world based on a digital interface. If you don’t have a website, better get one to avail best of the best.

Digital marketing strategy and planning — Planning for Success

Hire a Digital Marketing Company or Consultant

In order to develop a successful plan for your company, it is highly recommended to get a consultant from Selenium Ray, a digital marketing company. The reason is, it is worthy to understand the needs and requirements of planning through the third perspective that is both, professional and experienced in the layout of planning strategies for digital marketing. However, here is why you should go with Selenium Ray. It is equipped with tools that help in measuring the complexities of the plan, professionalism is intact, is always open to creative ideas, and most importantly can be hired in both, flexible and negotiable packages.

September 5, 2019 Food, Lifestyle

Health Benefits of Dandelion Root Tea

Tea and coffee have the terrible reputation of being mind-altering drugs that are more detrimental to your health than not, but herbal brews like dandelion root tea have many health benefits than you can imagine.

Herbal teas have more anti-oxidants that flush out the toxins in your body; they can help you lose weight and maintain your health.

For dandelion plants, people can use each part of the plant to create their blend; meaning roots, leaves, and stems can be turned into a health drink. You can mix your concoction at home or shop online; plus, with the various coupons for health products available, you can save on the cost of the ingredients or the whole mix.

If you are planning on adopting a healthier lifestyle, here are some of the health benefits of dandelion root tea that you should know:

Substitute for Coffee

The thing about eating and drinking unhealthy foods is that the effects are not always immediate. That’s why most people think there aren’t any.

But, the fact is that coffee and any other caffeinated drinks are beautifully advertised drugs that might make you feel fancy when drinking but have adverse on your body. They cause addictions, nausea, insomnia, increased heart rate, restlessness, nervousness, fidgeting, and more.

Dandelion roots when roasted until dark brown, then soaked in hot water before straining can be an alternative to coffee for those wanting the pleasure of caffeine without the harm.

Anti-inflammatory Effects

Research states that inflammation affects many types of diseases. And, while there is no conclusive evidence to support the hypothesis that dandelion tea may help with inflammation, the possibility that the compounds it contains can help is much more significant to be dismissed entirely.

The whole dandelion plant can be brewed for anti-inflammatory and anti-oxidant effects.

Lowers Cholesterol

lower cholestrol with dandelion root tea

A 2012 study on effects of dandelion on hyperlipidemia in rats suggests that the plant may have the capacity to inhibit the pancreatic lipase enzyme. That, in turn, affects the lipid and cholesterol concentration in their bodies.

Reduces Liver Damage

Another one of the many health benefits of dandelion root tea is also a reduction in liver damage. According to the Nutrition reviews, it limited the extent of damage in rats.

It is believed that the anti-oxidants in the dandelion roots might detoxify the liver; it can also help with eye and skin problems and might reduce symptoms of liver disease.

Helps with Digestion

improve digestion with dandelion root tea

Dandelion has been part of the tribal medical practices used to treat many ailments of the human body. One such problem was with digestion.

All current evidence is somewhat anecdotal; but, in history, dandelion root tea was used to improve appetite, relieve constipation, and other digestive concerns.

Final Thoughts

These are some of the numerous potential health benefits of dandelion root tea; and, while there need to be more research on the topic, human trials to be conducted, it can be safely said that it is a much better way for healthy living than adopting vitamin supplements or medicines.

So, stay away from chemical alternatives and make a habit of drinking and eating healthy for a better, happier life.

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Author Bio

Haziqa Ishtiaq is a versatile blogger and content specialist for PennySaviour. You can find her works in the world of travel, business, tech, fashion, shopping, etc. on her blog. She holds a degree in Biotechnology but also has a passion for literature. She enjoys the simple pleasures in life, like reading next to a warm, cozy fire in the winter. You can follow her Twitter and LinkedIn to read up on her latest updates.

Food habits to adapt along with yoga

The day you decide and take up yoga as your way of life is the day that you decide to improve your health and start respecting your body. It is the day you lay the foundation for a life full of good health, happiness, and longevity.

There is another aspect that comes to you as a virtue of yoga. From the sense of focus and mindfulness of the body – is the sense of making healthier food choices. Well!! This is the result of the feeling of being uplifted and focused that you get from yogic practice.

Yoga positions. Image courtesy Pixabay — Image by OpenClipart-Vectors from Pixabay

Yoga not only teaches you to control your physical and mental movements for numerous health benefits but also teaches you how to eat through the yogic food system. The art of ‘yoga’, which was performed by the ancient yogis, concentrated on certain foods that were not only healthy but also allowed them to stay light and alert so that they were able to perform the yogic asanas – the yoga postures.

So, what is the yogic food system that we must adopt along with practicing yoga?

The yogic food system has divided foods into three categories and follows certain principles:

The Sattvic Diet: Satvic means pure. It includes foods that are best consumed in their purest forms like fruits, vegetables, whole grains, and legumes. The main reason and the idea behind these types of foods is to keep the body light and satiate hunger without compromising on the body’s natural ability to be alert and conscious.

Fruits and vegetables, fresh food and yoga — Image by silviarita from Pixabay

These are foods that heal, provide comfort, are juicy and smooth, and increase s longevity, intelligence, and strength.

Onions and garlic are tasmic diet. — Image by Robert-Owen-Wahl from Pixabay

2. The Tasmic Diet: it includes foods like onions, garlic, and meats. These are foods that cause great harm to the mind and the body and are considered impure.

Coffee beans is rajasic diet. — Image by pixel2013 from Pixabay

3. The Rajasic Diet: The word itself means Royal. It includes foods like hot peppers, salt, and coffee. These foods can give rise to ill health, grief, or discomfort.

Yogic teachings say that we should eat more Satvic foods so that apart from staying healthy and light, we keep our digestive and immune systems working optimally for the best results from the yogas that we perform.

These food habits also emphasize another aspect – the timings of the meals. All meals are advised to be taken between sunrise to sunset and avoid eating mainly after the sun has set. The timings of the meals should be set and should not be altered as it sets the body to get accustomed to the inputs that it is going to get through meals at certain times of the day.

Another important aspect to be followed with all of it is that the meals should be half filling. A quarter of the remaining half should be filled with water and the last remaining quarter should be left empty. The main reason behind the same is to aid proper digestion and keep the body light.

The yoga culture advises people to avoid all sorts of Tasmic foods. As yoga teaches us to follow non-violence or Ahimsa, no meat is to be eaten. It is said that such foods make the body heavy and the mind dull.

The Yogic Food Management

Good health is a conscious and dedicated commitment that emphasizes the foods we eat, the physical activities or the yogic exercises we are involved in, our mental well-being, and proper rest and sleep. Yoga teaches us to be consistence with all our behavior.

The main purpose behind following a yogic food style is to keep the body light and healthy so that we can absorb the best outcome from the asanas we perform. Unless you are a strict vegetarian, adopt eating white meat and not more than once or twice a week. But, if you are building muscles and losing weight, you can increase the frequency to three to four times a week, as white meats are the best sources of proteins that the body needs in such cases to repair built muscles.

The most important aspect of adopting food habits along with practicing yoga is to consider Satvic foods. Vegetables, fruits, and whole grains are any time better and a lot healthier than any other food. These are the foods that will help you do asanas. It helps in getting the body get rid of toxins and makes your hair and skin glow and become healthy also.

Yogic guidelines for healthy eating and well-being

Eat small, eat at regular intervals, and chew your food properly. Helps in proper metabolism and keeps you energized at all times.

Eat a variety of Satvic food – whole grains, fruits, vegetables, legumes, and pulses. It provides the body with vital and essential nutrients and minerals.

Avoid Tasmic food at all and consume the least of Rajasic foods.

Practice Yogic exercises on a regular basis. The following are the best few yogas for overall wellness and good health:

Vajrasana, yoga — IC: http://www.ayurvedplus.com

Vajra Asana: Best for flexibility, body movements, and digestion.

padamasana, yoga — Padmasana {Lotus Pose}

Padma Asana: Provides ultimate relaxation to the muscles and the whole body.

Kapalbhati pranayama in yoga — How To Do Kapalbhati Pranayama And What Are Its Benefits?

Kapalbhati: Breathe in the fresh air and exhale the toxic air. Energizes the mind and body and provides ultimate relaxation.

Gomukhasana or Cow Face Pose for strengthening Knees, Back & Neck

Gomukh Asana: Stretches the spine and assimilates all discomfort and pain from the body. It helps you sleep and relax better.

Tadasana Yoga (Mountain Pose) Benefits and Steps | Eyogaguru

Tadasana: Simple, yet very effective asana that helps you main a great posture and balance of the body.

The Art of Yoga

“Yoga” is a form of art. It is the art of practicing a lifelong journey of exploration, awakening, discovering, healing, and experiencing divine joy. It is a science of discovering our own self that is hidden inside us.

People around the world think that Yoga is the art of practicing some exercises that bring good health. But actually, Yoga is much beyond just simple exercises, it is about life. An amalgamation of the mind, body, and soul to bring total wellness and not just physical well-being.

In an effort to let the world discover the true benefits of the ancient tradition, every year on the 21^st of June, since its inception on the same day in 2015.

Our present Prime Minister says that –

Honorable Prime Minister Narendra Modi, International Yoga Day — Honorable Prime Minister Narendra Modi

Yoga embodies unity of mind and body; thought and action; restraint and fulfillment; harmony between man and nature; a holistic approach to health and well-being. It is not about exercise but to discover the sense of oneness with yourself, the world and the nature. By changing our lifestyle and creating consciousness, it can help in well-being.

Let us work towards adopting International Yoga Day.

The article is authored by famous Dietitian Sheela Seharawat. She is the founder and chief mentor of Diet Clinic Health Care Pvt. Ltd. Also, she is one of the youngest successful entrepreneurs in India.

The UK Travel: 15 Compelling Reasons to Make Newcastle the Newest Addition to Your Bucket List

Newcastle upon Tyne is a city known mainly for its industrial heritage, delicious brown ale, vibrant nightlife, and distinct ‘Geordie’ dialect. To us, it’s certainly one of the highlights of the North of England but why should you put in on your bucket list? We’ve put together a list of facts to convince you to visit our wonderful, colourful corner of the UK, close to your perfect accommodation in Newcastle, PREMIER SUITES.

[1] FIRST SWING BRIDGE

The Gateshead Millennium Bridge is a pedestrian and cyclist tilt bridge spanning the River Tyne in England between Gateshead’s Quays arts quarter on the south bank, and the Quayside of Newcastle upon Tyne on the north bank. Opened for public use in 2001, the award-winning structure was conceived and designed by architect Wilkinson Eyre and structural engineer Gifford. The bridge is sometimes referred to as the ‘Blinking Eye Bridge’ or the ‘Winking Eye Bridge’ due to its shape and its tilting method. In terms of height, the Gateshead Millennium Bridge is slightly shorter than the neighbouring Tyne Bridge and stands as the sixteenth tallest structure in the city.

Did you know the Millennium Bridge was the world’s first swing bridge? The bridge is fondly nicknamed the blinking eye bridge due to the shape. The city actually has 7 bridges across half a mile of the River Tyne.

[2] ENGLISH ICON

The Angel of the North is a contemporary sculpture, designed by Antony Gormley, located in Gateshead, Tyne and Wear, England.

In 2016, the beautiful Angel of the North Statue was decreed an official English Icon by the Government. It was built in 1998 by sculptor Anthony Gormley to commemorate the two centuries of coal mining in Newcastle and as a symbol of our hopes and fears.

[3] WALL OF DEFENSE

Hadrian's Wall Newcastle upon Tyne — Hadrian’s Wall (Newcastle upon Tyne) – 2019 All You Need to Know Before You Go (with Photos) – Newcastle upon Tyne, England | TripAdvisor

Hadrian’s Wall, which was built on the orders of the Roman Emperor of the same name, was once a defensive fortification dotted with Forts and spanning a huge 73 miles. It is one of the largest Roman Artefacts still standing today and has earned its badge as a UNESCO World Heritage Site. Some of the walls are still visible in Newcastle.

[4] SPORT STADIUM

St James Park, home of the Premier League club Newcastle United F.C. is one of the oldest football stadiums in the UK and has a capacity of over 52,000 people.

[5] TALENTS

Ant and Dec meet Prince Charles in Newcastle — IC : http://www.antanddec.com

Some of the world’s best comedians, singers and presenters hail from Newcastle. Among those are a renowned comedian and actor Rowan Atkinson (aka. Mr. Bean), former Girls Aloud singer turned reality TV judge Cheryl Cole and award-winning presenting duo Ant and Dec.

[6] CLIMATE LOVE

Snow in Newcastle — Newcastle Gateshead Quayside in Winter

It may not sound very attractive, but Newcastle is known as the coldest city in the UK! Luckily due to our geographical position and being in the rain shadow of the North Pennines, we are also the driest with less rainfall than anywhere in the UK.

[7] GEORDIES

Locals are called Geordies because the city was the only one in the North East that supported George II during the rebellion of 1745.

[8] FRIENDLY ACCENT

Friendly people in Britain — Friendly- Source Video blocks

The Geordie accent that we are so famous for has been voted one of the friendliest in Britain.

[9] PARK

Newcastle Town Manor, located in the city just 20-minutes’ walk from PREMIER SUITES, high-quality serviced apartments in Newcastle, is larger than most of the parks in London, including Hyde Park (363 acres) and Hampstead Heath (790 acres).

[10] ROLLING RESIDENTS

Windscreen wiper invented in Newcastle — Windscreen viper

The windscreen wiper was invented in Newcastle, proving we have some very innovative residents!

[11] GINGER WHAT?

Ginger hair, Tyne area Newcastle — Dress Fashion Red Hair Ginger Woman Female

The North East has the greatest variety of ginger hair in the world with over 47 shades in the Tyne area.

[12] E-LIT STREET

Mosley Street Newcastle upon Tyne — by LVNWtransFoto Mosley Street Newcastle Upon Tyne.

Mosley Street was the first street in the world to be illuminated by electric light.

[13] UP FOR SHOPPING

The largest shopping complex in Great Britain. The MetroCentre in Gateshead, Tyne & Wear, England. Short drive from Newcastle — The largest shopping complex in Great Britain. The MetroCentre in Gateshead, Tyne & Wear, England.
IC:
Article by
Newcastle Chronicle

The Metro Centre, a short drive from your accommodation in Newcastle, is one of Europe’s top 10 largest shopping malls and has a fantastic variety of shops and outlets.

[14] UNIVERSITY PRIDE

Newcastle University is officially one of the best universities in the world, ranking in the top 1% according to QS World rankings, it’s also said to have the best student nightlife in the UK.

[15] FOOD FOR THE WIN

Cadbury Wispa, Newcastle — Cadbury Wispa Chocolate Multipack 4 X30g IC: Chocolate – Tesco Groceries

Newcastle also has some of the best food in the world (we may be biased about this one!). The energy drink Lucozade was invented in Newcastle. The beloved Cadbury chocolate bar, Wispa was launched here and Gosforth was home to the first-ever Greggs Bakery in 1983.

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Accommodation in the United Kingdom can be hit and miss with many properties promising a lot but delivering little. If you are looking for a serviced apartment in Newcastle that offers great value for money, enough space to comfortably house a family and a perfect central location then look no further than PREMIER SUITES Newcastle. Contact our friendly reservations team today to check availability and remember to book directly for access to our exclusive special offers.

AUTHOR BIO:

Katie McGarr is a daytime writer for PREMIER SUITES Newcastle, an exemplary traditional hotel alternative offering bright and spacious serviced apartments for locals and travellers. Travel and lifestyle make up a big portion of what she mostly writes about. For her, the beauty of this world is worth-sharing and appreciating.